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GoHighLevel CRM, Contacts and Lead Gen Tutorials

By Marnix Geerkens. Published 2026-06-02. Updated 2026-06-02.

These tutorials cover the CRM at the center of GoHighLevel. You learn tags, custom fields, inbound webhooks for bringing contacts in, assigning and removing owners, and adding multiple opportunities to one pipeline. Clean contact data is what makes every workflow, report, and campaign downstream actually work. Start with tags and custom fields, then move to pipelines and webhooks once your records are organized.

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All CRM, Contacts & Lead Gen tutorials

Related topics

Workflows & AutomationBuild workflows from triggers and actions: spam management, Facebook and Instagram automation, the chat widget, and conversions back to the ads platform.Forms & SurveysCapture leads with forms and surveys: conditional logic, quizzes, submission tracking, math calculations, and styled surveys.Reporting & DashboardsSee what is working: custom dashboard widgets, dashboard themes, and the live chat widget you install for support.

Watch it, then build it

Get the full platform free for 30 days

30 days, not 14Full platform, nothing held backFree community and setup help

Frequently asked questions

How do tags work in GoHighLevel?

Tags label contacts so you can filter, segment, and trigger automations off them.

What is a custom field?

A custom field stores extra data on a contact that the default fields do not cover.

What is an inbound webhook used for?

It receives contact data from an outside tool and creates or updates a record.

Can one contact have multiple opportunities in a pipeline?

Yes. You can add several opportunities for the same contact in one pipeline.

How do I assign an owner to a contact?

You set an owner on the contact or opportunity so the right person follows up.