SMS & Phone

Use Your Business Phone Number as Caller ID and Avoid Spam Likely in GoHighLevel

Name: Use existing business phone numbers + no more spam likely live!
Uploaded: 2023-01-19
Duration: 3 min 28 s
Channel: HighLevel
Description: GoHighLevel's LC Phone system includes two features that make outbound calls more effective. Verified Caller ID lets you use an existing business phone number as the outbound caller ID so recipients see a number they recognize. Shaken/STIR registration helps the call reach carriers without being flagged as spam likely. Both are configured inside the location's Trust Center.

By Marnix Geerkens. Published 2023-01-19. Updated 2026-06-02.

GoHighLevel's LC Phone system includes two features that make outbound calls more effective. Verified Caller ID lets you use an existing business phone number as the outbound caller ID so recipients see a number they recognize. Shaken/STIR registration helps the call reach carriers without being flagged as spam likely. Both are configured inside the location's Trust Center.

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Summary. Verified Caller ID and Shaken/STIR registration are two separate but complementary features in GoHighLevel's LC Phone system. Verified Caller ID connects a business's existing phone number to the account so outbound calls show that number on the recipient's screen. Shaken/STIR registration confirms the calling number with carriers, reducing the chance the call is marked as spam. Both are set up inside the Trust Center within the sub-account.

What you will learn

Understand what Verified Caller ID does and why it lifts answer rates
Understand what Shaken/STIR registration does for outbound call trust
Enable trusted calling through the Trust Center in a GoHighLevel location
Verify an existing business phone number as the outbound caller ID
Coordinate the verification call with the business owner to complete the process

Steps

Confirm LC Phone is enabled on the account
Verified Caller ID and Shaken/STIR are only available when the LC Phone system is active for the sub-account. Check under Settings or the Agency dashboard to confirm LC Phone is on.
Open the Trust Center inside the location
Navigate into the GoHighLevel sub-account (location). Go to Settings and look for the Trust Center option. This is where both phone trust features are managed.
Register for Shaken/STIR (trusted calling)
Inside the Trust Center, click Enable Trusted Calling. Follow the registration steps on screen. The process is straightforward and confirms your number with carriers so outbound calls are less likely to be labeled as spam.
Add the caller ID number for Verified Caller ID
Still inside the Trust Center, locate the Verified Caller ID section. Enter the existing business phone number you want to use as the outbound caller ID. GoHighLevel will place a verification call to that number.
Enter the verification code when the call arrives
Coordinate with the business owner or be at the business phone when the verification call comes in. The call will read out a code. Enter that code in GoHighLevel to complete verification. Once confirmed, the number becomes available as a caller ID for outbound calls.

Tips

Do the verification step when the person who answers the business phone is available so you can complete it in one go.
Shaken/STIR and Verified Caller ID are separate registrations. Complete both to get the full benefit.
These features apply to the LC Phone system specifically. If you are using a connected Twilio account, the setup differs.