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How to Set Up WhatsApp Conversation Rebilling in GoHighLevel

By Marnix Geerkens. Published 2024-04-11. Updated 2026-06-02.

WhatsApp conversation rebilling lets agencies mark up the cost of WhatsApp messaging for their clients instead of absorbing it. In Agency view, go to Reselling, find the WhatsApp section, and set your price. Then enable rebilling per sub-account from the Manage Client panel. Clients subscribe to the charge directly from their WhatsApp settings page.

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Summary. GoHighLevel's WhatsApp rebilling feature replaced a fixed 5% markup with a custom pricing field that agencies control. You set your price in the Reselling panel (the platform charges $10 per account and you pass through whatever amount you choose), then enable rebilling for individual sub-accounts. The client then subscribes to the WhatsApp messaging tier from inside their own settings. Pricing can also be set at the plan level inside the SaaS configurator.

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Watch it, then build it

Get the full platform free for 30 days

30 days, not 14Full platform, nothing held backFree community and setup help

Frequently asked questions

What did GoHighLevel charge before this feature existed?

A fixed 5% markup on WhatsApp conversation costs, with no agency control.

Where do I set the markup for WhatsApp rebilling?

In Agency view under Reselling, in the WhatsApp reselling section.

Can I set WhatsApp pricing per plan rather than per sub-account?

Yes. Open the SaaS configurator in Agency view, go to Plans and Pricing, edit a plan, and set rebilling under the WhatsApp Conversations section.

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