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GoHighLevel workflow

Dormant Client · 90-Day No-Activity Win-Back

Add a contact tag. Generate an AI response. Send a text message. Includes conditional routing.

  • 2 min read
  • 5 sections
  • Updated October 14, 2026
On this page
  1. 1What starts this workflow?
  2. 2The workflow, step by step
  3. 3How the branches work
  4. 4Connect it to your business
  5. 5Get the library

What starts this workflow?

Tag added: dormant.

The workflow, step by step

The table shows the saved connections. Branches are alternative paths, not a single sequence that every contact follows.

StepActionWhat it doesNext step
1Tag past-client (re-activating)Add a contact tagAI draft personal win-back note
2AI draft personal win-back noteGenerate an AI responsePersonal check-in SMS
3Personal check-in SMSSend a text messageWait 2 days
4Wait 2 daysWait before the next stepDid they reply?
5RepliedRoute by a conditionAlert rep · dormant client re-engaged
6Alert rep · dormant client re-engagedNotify the teamWin-back offer email
7Win-back offer emailSend an emailWait 4 days
8Wait 4 daysWait before the next stepOffer reminder SMS
9Offer reminder SMSSend a text messageWait 5 days
10Wait 5 daysWait before the next stepAny movement yet?
11Re-engagedRoute by a conditionClear dormant flag
12Clear dormant flagRemove a contact tagTag longterm nurture
13Tag longterm nurtureAdd a contact tagEnd of this path

How the branches work

Replied

  • Replied.
  • Otherwise: Still quiet.

Re-engaged

  • Re-engaged.
  • Otherwise: Still dormant.

The labels above come from the saved builder. Review the actual condition values in your own account before activation.

Connect it to your business

  1. Import into a test sub-account and keep the workflow unpublished.
  2. Connect the trigger to your actual form, calendar, pipeline or contact tag.
  3. Review the messages and replace all business, booking and review placeholders.
  4. Connect any sender, phone number, team member or external integration used by the steps.
  5. Test each branch, replies, contact restrictions and repeat enrollment with contacts you control.

Get the library

Start GoHighLevel through the RocketLauncher partner link and join the community for snapshot access and setup help. This draft must pass its setup and execution checks before activation.

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