2:25Resumo. This tutorial covers building a GoHighLevel workflow that sends automated replies to Facebook Messenger messages. After connecting your Facebook account to the sub-account, you set up a trigger on the Messenger channel, write a response with custom values like the contact's first name, and optionally add interactive buttons that let users book a call or visit a page. The workflow can also branch based on button taps for a full conversational flow.
O que você vai aprender
- Connect your Facebook account to a GoHighLevel sub-account
- Build a 'Customer Replied' trigger filtered to the Facebook Messenger channel
- Use keyword phrase filters to fire different responses based on what someone types
- Send personalized replies using the contact's name from their Facebook profile
- Add interactive buttons that open URLs, trigger a call, or continue the workflow
Passos
Connect Facebook in Integrations
Go to Settings, then Integrations in your sub-account. Confirm the Facebook connection shows 'Connection Active'. If not, click Connect and authorize your page.
Create a new workflow
Open Automations and start a new workflow from scratch. Give it a clear name like 'Facebook Messenger Auto-Reply'.
Add a Customer Replied trigger
Select 'Customer Replied' as the trigger type. Add a filter for 'Reply Channel' and set it to 'Facebook Messenger'. This makes the workflow fire only on Messenger messages, not SMS or email.
Add a keyword filter (optional)
Add a second filter using 'Contains Phrase' or 'Exact Match Phrase' and enter a keyword. This lets you send different replies based on what the contact types, such as triggering a booking link only when someone writes a specific word.
Add the Facebook Interactive Messenger action
Add the 'Facebook Interactive Messenger' action. Set the Reply Type to 'Reply to DM'. Write your message and use custom value tags to insert the contact's name for a personal touch.
Add buttons (optional)
Scroll to the bottom of the action and add buttons. Set a label like 'Book a Call' or 'Visit Website', then choose the action: open a URL, dial a number, or trigger the next steps in the workflow.
Dicas
- Quick replies are similar to buttons but appear as tappable chips in the Messenger thread, useful for simple yes/no branching.
- Adding a GPT action before the Interactive Messenger action lets the AI craft a unique reply based on what the contact wrote, rather than sending a fixed message.
- Test the workflow by sending a message to your own Facebook page from a personal account.
